Privacy Policy

Alloy (“Alloy,” “we,” “our,” and/or “us”) values the privacy of individuals who use our website (our “Site”). This privacy policy (the “Privacy Policy”) explains how we collect, use, and share information from or about the visitors and devices that access our Site. By using our Site, you agree to the collection, use, disclosure, and procedures this Privacy Policy describes. Beyond the Privacy Policy, your use of our Site is also subject to our Terms of Use.

Information We Collect

We may collect a variety of information from or about you or your devices from various sources, as described below.

If you do not provide your information when requested, you may not be able to use our Site if we use that information to provide you with certain services on our Site or if we are legally required to collect it.

A. Information You Provide to Us.

Registration Information. If you sign up to participate in our surveys, to receive updates from us, or otherwise provide us with your contact information, we may ask you for your name, email address, mailing address, phone number, demographic information, organization information, and other information.

Communications. If you contact us directly, we may receive additional information about you. If you sign up to get more information from us, then we will collect certain information from you, such as your email address.

Blogs. If you submit comments to our blog, you may choose to include information in your comments, and you may be required to submit your name and email address along with your comment. In such a case, we may use your name and other information that you choose to provide.

Careers. If you decide that you wish to apply for a job with us, you may submit your contact information and your resume to us through Greenhouse online. If you do so, we will collect the information you make available on Greenhouse and choose to provide on your resume, such as your education and employment experience.

B. Information We Collect When You Use Our Site.

Device Information. We receive information about the device and software you use to access our Site, including internet protocol (“IP”) address, web browser type, operating system version, phone carrier and manufacturer, application installations, device identifiers, mobile advertising identifiers, and push notification tokens.

Location Information. We may infer the general physical location of your device and the geographic regions accesses of our Site come from. For example, your IP address may indicate your general geographic region.

Usage Information. To help us understand how you use our Site and to help us improve it, when you use our Site, we automatically receive information about your interactions with our Site, like the pages or other content you view, the searches you conduct, and the dates, times, and lengths of your visits.

Information from Cookies and Similar Technologies. We and third-party partners collect information using cookies or similar technologies. Our third-party partners, such as analytics partners, may use these technologies to collect information about your online activities over time and across different services. Cookies are small text files containing a string of alphanumeric characters. We may use both session cookies and persistent cookies. A session cookie disappears after you close your browser. A persistent cookie remains after you close your browser and may be used by your browser on subsequent visits to our Site.

Please review your web browser’s “Help” file to learn how to modify your cookie settings. Please note that if you delete or choose not to accept cookies from the Site, you may not be able to utilize the features of the Site to their fullest potential.

C. Information We Receive from Third Parties.

We may receive additional information about you, such as demographic data, from third parties such as data or marketing partners or social media partners and combine it with other information we have about you.

How We Use the Information We Collect

We use the information we collect:

  • To operate, provide, maintain, improve, and enhance our Site, and other products and services.
  • To communicate with you, provide you with updates and other information relating to our services and Site, provide information that you request, respond to comments and questions, and otherwise provide customer support;
  • For marketing purposes, such as developing and providing promotional and advertising materials that may be useful, relevant, valuable or otherwise of interest to you;
  • To personalize the user experience, such as presenting tailored content;
  • To de-identify and aggregate information collected through the Site and use it for any lawful purpose;
  • To find and prevent fraud, and respond to trust and safety issues that may arise;
  • For compliance purposes, including enforcing our Terms of Use or other legal rights, or as may be required by applicable laws and regulations or requested by any judicial process or governmental agency; and
  • For other purposes for which we provide specific notice at the time the information is collected.

How We Share the Information We Collect

We may share or otherwise disclose information we collect from or about you as described below.

Affiliates. We may share any information we receive with our affiliates and partners for any of the purposes described in this Privacy Policy.

Vendors and Service Providers. We may share any information we receive with vendors and service providers retained in connection with the provision of our Site.

Marketing. We do not rent, sell, or share personal information that we have collected from our Site about you with nonaffiliated companies for their direct marketing purposes, unless we have your permission.

Analytics Partners. We use analytics services such as Google Analytics to collect and process certain analytics data. These services may also collect information about your use of other websites, apps, and online resources. You can learn about Google’s practices by going to, and opt-out of them by downloading the Google Analytics opt-out browser add-on, available at

As Required by Law and Similar Disclosures. We may access, preserve, and disclose information from or about you if we believe doing so is required or appropriate to: (a) comply with law enforcement requests and legal process, such as a court order or subpoena; (b) respond to your requests; or (c) protect your, our, or others’ rights, property, or safety.

Merger, Sale, or Other Asset Transfers. We may disclose and transfer information about you to service providers, advisors, potential transactional partners, or other third parties in connection with the consideration, negotiation, or completion of a corporate transaction in which we are acquired by or merged with another company or we sell, liquidate, or transfer all or a portion of our business or assets.

Consent. We may also disclose information from or about you or your devices with your permission.

Your Choices

Sharing Preferences. Certain information, such as comments on blogs may always be publicly available to others by default.

Marketing Communications. You can unsubscribe from our promotional emails via the link provided in the emails. Even if you optout of receiving promotional messages from us, you will continue to receive administrative messages from us.

Do Not Track. There is no accepted standard on how to respond to Do Not Track signals, and we do not respond to such signals.

If you choose not to provide us with information we collect, some features of our Site may not work as intended.

Third Parties

Our Site may contain links to other websites, products, or services that we do not own or operate. We are not responsible for the privacy practices of these third parties. Please be aware that this Privacy Policy does not apply to your activities on these third-party services or any information you disclose to these third parties. We encourage you to read their privacy policies before providing any information to them.


We make reasonable efforts to protect your information by using physical and electronic safeguards designed to improve the security of the information we maintain. However, as our Site is hosted electronically, we can make no guarantees as to the security or privacy of your information.

International Visitors

Our Site is hosted in the United States and intended for visitors located within the United States. If you choose to use the Site from the European Union or other regions of the world with laws governing data collection and use that may differ from U.S. law, then please note that you are transferring your personal information outside of those regions to the United States for storage and processing. Also, we may transfer your data from the U.S. to other countries or regions in connection with storage and processing of data, fulfilling your requests, and operating the Site. By providing any information, including personal information, on or to the Site, you consent to such transfer, storage, and processing.

Update Your Information or Pose a Question

You can update the information about you or be removed from our email lists, or if you have questions about your privacy on the Site or this Privacy Policy, please contact us at

Changes to this Privacy Policy

We will post any adjustments to the Privacy Policy on this page, and the revised version will be effective when it is posted. If we materially change the ways in which we use or share personal information previously collected from you through the Site, we will notify you on the Site, by email, or other communication.

Contact Information

If you have any questions, comments, or concerns about our processing activities, please email us at or write to us at Alloy, ATTN Privacy, 2093 Philadelphia Pike #4747, Claymont, DE 19703.

Last Updated: November 14, 2019